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July 10, 2008

Video Utility Poster


Video Utility Poster


What if you could make really powerful,
memorable, effective posts that not only keep
your readers happy but attract search engines and
MORE readers at will?

If you have had a blog for a little while you
know how hard it is to keep readers coming back.
For that matter you might be finding it hard to
attract enough readers as it is!

What if you could very quickly tap into terabytes
of video content to run on your blog on every
imaginable topic? In 5-10 minutes you could have
some of the most interesting and engaging content
on your blog: video!

And you could do this over and over to capitalize
on 1. search engine rankings for keywords in your
niche, and 2. speed posting.

Now, I'm not talking about junky posts. Whether
the content is good or not is up to you and what
you pick from the never ending supply of video on
the web.

What I AM talking about is keyword rich posts
that use video as the main attraction and being
able to compose those posts in minutes.

Ever been in a crunch for time and have to get a
post up for the day on your blog? You don't want
to just "phone it in" and lose subscribers. You
still need to hit the mark and keep your readers
happy while seeking out more rankings for more
keywords in the engines.

But time is Blogging Enemy #1. None of us ever
seem to have enough of it.

That's where this ingenius software from Content
Desk and Jack Humphrey comes in.

It's called Video Utility Poster and it should be
on the desktop of every single blogger on the
web. In fact, it soon will be on thousands of
bloggers' desktops which means it had better be
on yours or your competition is going to be
harder to beat!

I love this software and I know you will too.

Check it out at:
http://contentdesk.com/cmd.php?Clk=2481270

Jack and company never build bad software.
They've never struck out once! These guys know
blogging, bloggers, and software inside and out.

Check out Video Utility Poster. I guarantee you
are going to be over the moon with excitement
with this one!

http://contentdesk.com/cmd.php?Clk=2481270

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July 8, 2008

Involver wants to help companies market themselves to social network users

Hundreds of millions of people are using social networks. So, while traditional media weakens and goes through painful transitions, marketers are trying to figure out how to reach these newly-formed, massive and networked audiences. Involver is one of the companies trying to provide an answer. Today, it’s the pilot program of what it calls a “video marketing platform.”

The word “platform” is used by tech companies to mean any number of things. What Involver means by it is that marketers can stick marketing materials inside of online videos, distribute those videos to social network users, and get quantifiable data back about how the videos (and marketing materials) were received, that helps them continually improve their marketing tactics.

A marketer first takes a video they’ve created or gotten from somewhere else, that somehow pertains to whatever they’re trying to market. They load it into Involver’s software, then choose marketing features that will appear within the Involver video player — maybe a quiz, a survey or an email registration form. You watch a video, you take a quiz at the end of it before you decide to click away.

To reach social network users, Involver builds a social networking application around each video, such as this Facebook application for Serena Software, featuring a contrived but somewhat entertaining promotional video that also became popular on YouTube. (Serena is maybe a bit ahead of the corporate curve when it comes to using social networking tools — it also recently scored some nice press because it adopted Facebook for parts of its internal communication).

The application includes social features designed to create competition and community among its users. You can get points by getting your friends to do things like watch the videos. Those who get the most points are featured on a leaderboard in the application. This game-like feature can be seen in many Facebook applications. Involver also says it’s working with other Facebook application developers to get its videos into their applications.

Note: As with many point-driven Facebook applications, I’ve already been ratcheting up my score on Involver’s Serena application and I haven’t done a thing (I think?). See graphic.

Involver also provides an administrative section, so a marketer can track the video marketing application’s performance for things like how many users are watching the video the whole way through and then taking the entire quiz.

In sum, this is an early effort to create a way for marketers to track their effectiveness in reaching social networking users. Many large Facebook application developers are also experimenting with new forms of marketing and advertising through their applications, as is Facebook and its social networking rivals.

Eric Eldon | July 8th, 2008

source: http://venturebeat.com/2008/07/08/involver-wants-to-help-companies-market-themselves-to-social-network-users/

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July 2, 2008

Flimp Launches Web Video Email and Analytics Platform for Leadership Marketing

Flimp Media, Inc. (FMI) announced today the release of its patent pending FLIMP web video marketing and analytics solution for corporate leadership marketing and communications. The FLIMP technology enables marketers and communicators to quickly.  more…..

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